A question frequently put to the Club’s management is to ask what our vision is for the Club in perhaps 5 or 10 years-time?
What do we want for the Club as a whole, and the sections within it. What do we need to do to achieve that (development projects/initiatives)? How will we manage, fund and resource those activities, who will do them and in what time-scale.
Of course, all of that also requires an understanding of the challenges we are likely to need to respond and adapt to into the future, and the opportunities there we can exploit. We also need to assess where we are now in terms of the capabilities and competencies that we need to move the Club forward.
The Club drafted a 5-year business plan in 2013; much of which has been delivered. That exercise was informed by some surveys we undertook with our players. However, to create a truly shared vision we need to involve all of those who have a stake in the Club’s future, critically our wider membership. And that involvement needs to be integral to what we do; our plans need to reflect the ambition and vision of our membership.
What to develop and where to invest
Over the next 5-6 months we are looking to build on the strong platform the Club has by creating a holistic, long term Development Plan. Financially the Club is in a much stronger position than it was in 2013, with more sponsorship and significant potential new income streams. We believe the next phase of the Club’s development will involve significant investments. The questions that this exercise aims to answer are:
• where are we trying to get to?
• where do we best invest to achieve those aims? and
• how will we resource and execute our plans?
Investments may include for example rugby development initiatives, partnerships, capabilities (management, coaching), marketing, systems, our propositions and products.
The Planning Process
We will publish a timetable in the New Year, but we aim to have drafted our plans ready for the next AGM (generally in May). Broadly the phases of the process include:
• Research and Analysis – to research markets, hold workshops with our Working Party and questionnaires to members of all sections and other stakeholders
• Setting objectives and defining options
• Making recommendations
• Implementation planning
The Working Party is the key engine room for the project, both shaping our strategy and plans, and delivering them. We’d like it to be as representative of all of the sections of the Club as possible. The Working Party is involved at all stages from the initial workshops through to implementation. These representatives may include parents, coaches, volunteers or players. The first workshop will be late January (dates to be confirmed)
Expressing your interest – Section Representative
We are now looking to constitute the Working Party and inviting anybody interested to contact us before 5th January 2019. We will need people who have vision and ideas, but also pragmatists and people who can help manage and deliver the resulting programme to execute the plan.
If you are interested in representing your section in this process please contact Leighton Jones U6- U12 (Leighton.email@example.com), Rod Duguid U13-U16 (firstname.lastname@example.org) or myself for Academy and Seniors (email@example.com). If you have any questions, please contact me in the first instance.
I very much look forward to working with some of you over the coming months
Updated 19:11 - 13 Jan 2019 by Tim Platt